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Theses/Dissertations from 2006
What makes them ignored? Consumers' mindset of food labels, Wai King TSE
Theses/Dissertations from 2005
Men will be like women? A study of cosmetics shopping by men, Kit CHIN
West Rail vs. bus : a passenger study for west New Territories, Kin Hang FOO
Theses/Dissertations from 2004
The more the better? Consumer preference on multifunctional cosmetics, Kit Ting, Candy CHAN
Theses/Dissertations from 2002
Consumer preferences for personal digital assistant (PDA) in Hong Kong : a conjoint analysis approach, Kei Kong LAU and Wai Hung YIP
Theses/Dissertations from 2001
The importance of agency training in Hong Kong life insurance industry, Kwong Fai CHAN and Sau Ching LEUNG
Country of origin effect on products from Mainland China in Hong Kong, Man Yee CHAN and Pui Wa TSANG
Customer satisfaction towards fitness centres in Hong Kong, Ho Man FUNG and Kit Yan LEUNG
MPF service provider selection analysis for small-medium business, Choi Seung IP and Wai Sze LIEM
The country-of-production/assembly effects on the brand image of Japanese television sets in Hong Kong, Ka Tsui, Amy KWOK
Fresh food of supermarket in Hong Kong, Kai Yee LAU and Yuk Ching LEUNG
The impact of country image effects on the perceived quality of selected brands of air conditioner marketed in Hong Kong, Lai Nga, Sharon LIU and Yiu Fai, Terry CHAU
The market of weight loss products, Sau Kwan, Jessica NG
Segmentation of the youth for Hong Kong television broadcasting market in the digital era, Ka Wang SHUM and Ka Kui HO
Theses/Dissertations from 2000
A proposed marketing strategy for GO2HK.COM, Kit Ming CHAN and Shuk Man TAM