The investigation of message senders relation on message effectiveness
Document Type
Presentation
Source Publication
The 5th International Conference on Social Science and Business
Publication Date
8-26-2016
Publisher
ICSSB Committee
Language
English
Recommended Citation
Chen, Y.-J., & Kirmani, A. (2016, August). The investigation of message senders relation on message effectiveness. Poster presented at the 5th International Conference on Social Science and Business, Tokyo, Japan.