Title
Profiling EC internet presence : implications for e-commerce practice and research
Document Type
Journal article
Source Publication
International Journal of Management and Decision Making
Publication Date
1-1-2008
Volume
9
Issue
1
First Page
31
Last Page
42
Keywords
E-business models, E-Commerce, EC, Internet presence
Abstract
With the recent re-vitalisation of E-Commerce (EC), we collected a sample of 363 EC sites in order to better understand current EC practice. We examined two dimensions of EC internet presence: e-business models and website functional features. The emerging profile reveals the more dominant e-business models and the extent that various types of website functions are actually practiced. These profiles of practice are then discussed in conjunction with the evolution of EC research, which is analysed through a review of 315 EC research papers. We found not only a general match between EC practice and research, but also identified certain areas that demand more attention from researchers. The findings should help to leverage the EC management and foster the decision making in EC resources allocation.
DOI
10.1504/IJMDM.2008.016040
Print ISSN
14624621
Publisher Statement
Copyright © 2008, Inderscience Publishers. Access to external full text or publisher's version may require subscription.
Full-text Version
Publisher’s Version
Language
English
Recommended Citation
Kwan, I., & Teng, J. T. C. (2008). Profiling EC internet presence: Implications for e-commerce practice and research. International Journal of Management and Decision Making, 9(1), 31-42. doi: 10.1504/IJMDM.2008.016040