Virtualizing the 'Korean Wave' : the politics of (transnational) cyberfandom in 〈Daejangguem〉
Document Type
Journal article
Source Publication
Asian Communication Research
Publication Date
2005
Volume
9
First Page
65
Last Page
90
Publisher
Korean Society for Journalism and Communication Studies
Keywords
cyberspace, fandom, communities, transnational cultural politics, Daejanggeum
Abstract
Cyberfandom of soap operas has been an emerging (transnational) cultural practice, yet little has been researched into it. This paper examines how fans use cyberspace as fan space: for information, reflection, fantasizing, remembering, and criticizing. It also demonstrates how different levels and aspects of hierarchies operates in these ‘virtual’ fan communities, contrary to the commonly held conceptions of equality and democracy that the cyberspace prescribes. By using the case of 〈Daejanggeum〉, the paper argues how avid netizens exert strict governmental structures to regulate fan behaviour on the web. On the other hand, it examines how politics are manifest across cultural borders in the seemingly ‘borderless’ cyberspace.
Print ISSN
17382084
Publisher Statement
Copyright © Author. The copyright of all work are belongs to the original author.
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Full-text Version
Publisher’s Version
Language
English
Recommended Citation
Leung, Y. M. L. (2005). Virtualizing the 'Korean Wave': The politics of (transnational) cyberfandom in 〈Daejangguem〉. Asian Communication Research, 9, 65-90. Retrieved from http://www.dbpia.co.kr/Article/NODE01030480