Title

VCD as programmatic technology : Japanese television drama in Hong Kong

Document Type

Book chapter

Source Publication

Feeling Asian modernities : transnational consumption of Japanese TV dramas

Publication Date

1-1-2004

First Page

227

Last Page

247

Publisher

Hong Kong University Press

Abstract

Whether tourist or resident, one confronts a surprising amount of Japanese commodity culture in Hong Kong: Japanese supermarkets, Japanese comics (manga) on newsstands, Japanese fast food, pop music, and ubiquitous Hello Kitty shops selling every kind of trinket imaginable. In electronic media, there is a huge selection of Japanese computer games, toys, and anime (animation) as well as Japanese films screening at multiplexes. In video and record shops, there are not only large sections of "J-pop," but also handsome box sets of Japanese prime-time television called simply "yat-kek" (Japanese drama) in Cantonese.

Funding Information

Project supported by of the Research Committee of Hong Kong Baptist University (FRG/98-99/II-13).

Publisher Statement

Copyright © 2004 Hong Kong University Press

Access to external full text or publisher's version may require subscription.

Additional Information

ISBN of the source publication: 9789622096325

Versions o f this essay have been presented at the following conferences: "Television, Past and Futures", University of Queensland, 1 December 2000; "Communication and Cultural (Ex)change", 8th International Conference o f Intercultural Communication Studies , Hon g Kong Baptist University, 25 Jul y 2001; and "Feeling 'Asian' Modernities: T V Drama Consumption in East/Southeast Asia", International Christian University, Tokyo, 23-25 November 2001.

Full-text Version

Publisher’s Version

Recommended Citation

Davis, D. W., & Yeh, E. Y.-y. (2004). VCD as programmatic technology: Japanese television drama in Hong Kong. In K. Iwabuchi (Ed.), Feeling Asian modernities: Transnational consumption of Japanese TV dramas (pp. 227-247). Hong Kong: Hong Kong University Press.