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Submissions from 2011

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Prior relationships and consumer responses to service failures : a cross-cultural study, Michael K. HUI, Candy K. Y. HO, and Lisa C. WAN

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Course-specific motivated learning and outcomes : the role of the perceived task value of course-specific assignments, Ling Yee, Esther LI

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Marketing metrics' usage : its predictors and implications for customer relationship management, Ling Yee, Esther LI

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Marketing of competence-based solutions to buyers in exploratory relationships : perspective of OEM suppliers, Ling Yee, Esther LI

The widening income dispersion in Hong Kong : 1986-2006, Hon Kwong LUI

誰搬走了香港的黃金, Hon Kwong LUI

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The effects of public housing on internal mobility in Hong Kong, Hon Kwong LUI and Wing SUEN

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Investigation of demographic factors influencing organizations state of mind : ethnocentric versus Non-Ethnocentric strategic predisposition behaviour of exporting firms in Australia, Gabriel O. OGUNMOKUN; M. Y., Fiona CHONG; and Ling Yee, Esther LI

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Devil or angel : how virtual testing environment can affect product evaluations, Ling PENG, Yongfu HE, and Xiang WAN

The effect of word-of-mouth on the purchase of genuine and counterfeit luxury brands, Shing Chung, Patrick POON; Tsang Sing CHAN; and Wei WANG

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Susceptibility to global consumer culture : a cross-cultural study, Shing Chung, Patrick POON and Lianxi ZHOU

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When will customers care about service failures that happened to strangers? The role of personal similarity and regulatory focus and its implication on service evaluation, Lisa C. WAN, Elisa K. Y. CHAN, and Lei SU

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The role of relationship norms in responses to service failures, Lisa C. WAN, Michael K. HUI, and Robert S. WYER

Submissions from 2010

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How consumer ethnocentrism and animosity impair the economic recovery of emerging markets, Tsang Sing CHAN; Kenny CHAN; and Lai Cheung, Leo LEUNG

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Measuring the productivity changes of Chinese airlines : the impact of the entries of non-state-owned carriers, Kong Wing, Clement CHOW

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Estimating technical efficiencies of airports in the Greater China : stochastic output distance function method vs. data envelopment analysis method, Kong Wing, Clement CHOW; Ka Yiu, Michael FUNG; and Japhet Sebastian LAW

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Investment and the soft budget constraint in China, Kong Wing, Clement CHOW; M., Frank SONG; and Kit Pong WONG

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Online reviews as a driver of new product sales, Geng CUI, Hon Kwong LUI, and Xiaoning GUO

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Consumers' SKU choices in an online supermarket : a latent class approach, Geng CUI and Yanan WANG

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Constrained optimization with genetic algorithm : improving profitability of targeted marketing, Geng CUI, Man Leung WONG, and Xiang WAN

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Wettbewerbsfaktoren von Schweizer Produkten, Unternehmen und der Nation, Michael A. GRUND; Oliver HEIL; Shing Chung, Patrick POON; and Sergio MOCCIA

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Antecedents and effect of internet implementation for trade shows, Ling Yee, Esther LI

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Antecedents of principal–agent relationship value : the differential impact of social capital and dynamic learning factors, Ling Yee, Esther LI

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Encouraging extra-role behaviour in a channel context : the role of economic-, social-, and justice- based sharedness mechanisms, Ling Yee, Esther LI

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Factors that reduce rigid product adaptation decisions : the case of exporting firms in China, Ling Yee, Esther LI

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How Cloudy a Crystal Ball: A Psychometric Assessment of Concept Testing, Ling PENG and Adam FINN

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How far can you rely on a concept test: the generalizability of testing over occasions, Ling PENG and Adam FINN

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Whose crystal ball to choose? Individual differences in the generalizability of concept testing, Ling PENG and Adam FINN

Adoption of continuous and discontinuous innovations : the role of consumer expectations, Shing Chung, Patrick POON

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Attitudes of migrants towards foreign-made products: an exploratory study of migrants in Australia, Shing Chung, Patrick POON; Felicitas EVANGELISTA; and Gerald ALBAUM

Submissions from 2009

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The contrasting effects of culture on consumer tolerance : interpersonal face and impersonal fate, Haksin CHAN; Lisa C. WAN; and Y. M., Leo SIN

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Competition between foreign and domestic brands : a study of consumer purchases in China, Tsang Sing CHAN, Geng CUI, and Nan ZHOU

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Efficiencies and scope economies of Chinese airports in moving passengers and cargo, Kong Wing, Clement CHOW and Ka Yiu, Michael FUNG

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Consumers' adoption of new technology products : the role of coping strategies, Geng CUI, Wenjing BAO, and Tsang Sing CHAN

The impact of online word-of-mouse : sales of new products at amazon.com, Geng CUI and Xiaoning GUO

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Responses of Chinese consumers to sex appeals in international advertising : a test of congruency theory, Geng CUI and Xiaoyan YANG

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Social entrepreneurship in a transitional economy: A critical assessment of rural Chinese entrepreneurial firms, Shing Chung, Patrick POON; Lianxi ZHOU; and Tsang Sing CHAN

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Crowdsourcing and its application in marketing activities, Paul WHITLA

Submissions from 2008

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Differences in marketing managers' decision making styles within the Asia-Pacific region : implications for strategic alliances, Gerald ALBAUM; Joel HERCHE; Julie YU; Felicitas EVANGELISTA; Brian MURPHY; and Shing Chung, Patrick POON

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Consumers' attitudes toward marketing : a cross-cultural study of China and Canada, Geng CUI, Tsang Sing CHAN, and Annamma JOY

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Measuring the efficiency of airports in China with the DEA and endogenous-weight TFP methods, Ka Yiu, Michael FUNG; Kong Wing, Clement CHOW; Yer Van HUI; and Japhet Sebastian LAW

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Jumping into the mouth of the dragon : profits and perils for channel managers in the emerging China market, N. C. HERNDON

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The effects of firm resources on trade show performance : how do trade show marketing processes matter?, Ling Yee, Esther LI

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An empirical study of manufacturing flexibility of exporting firms in China : how do strategic and organizational contexts matter?, Ling Yee, Esther LI and Gabriel O. OGUNMOKUN

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The widening income dispersion in Hong Kong : 1986-2006, Hon Kwong LUI

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Men, money, and medals : an econometric analysis of the Olympic Games, Hon Kwong LUI and Wing SUEN

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Concept testing: the state of contemporary practice, Ling PENG and Adam FINN

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Global strategy in the international advertising industry, Peter G. P. WALTERS, Paul A. WHITLA, and Howard DAVIES

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Understanding the rising Chinese consumer : an introduction, Cheng Lu WANG and Geng CUI

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Does consumers' personal reciprocity affect future purchase intentions?, Wei Ping WU, Tsang Sing CHAN, and Heng Hwa LAU

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Susceptibility to global consumer culture : a three-dimensional scale, Lianxi ZHOU; Lefa TENG; and Shing Chung, Patrick POON

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Asymmetric effects of brand origin confusion : evidence from the emerging market of China, Guijun ZHUANG, Xuehua WANG, Lianxi ZHOU, and Nan ZHOU

Submissions from 2007

The culture factor in international business : a decomposition approach to crosscultural studies, Geng CUI, Tsang Sing CHAN, Hon Kwong LUI, and Annamma JOY

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The role of trust in knowledge management, Lai Cheung, Leo LEUNG and Kwok Fai LAU

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Marketing resources and performance of exhibitor firms in trade shows : a contingent resource perspective, Ling Yee, Esther LI

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The effects of relationship governance mechanisms on relationship performance : how do relationship learning processes matter?, Ling Yee, Esther LI

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The redistributive effect of public housing in Hong Kong, Hon Kwong LUI

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The returns to language ability in Hong Kong : before and after the handover, Hon Kwong LUI

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University–Industry Technology Transfer in Hong Kong, Shing Chung, Patrick POON and Kan S. CHAN

Survey participation and response rates : a cross-culture comparison, Shing Chung, Patrick POON; Felicitas EVANGELISTA; and Gerald ALBAUM

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The use of global strategies by British construction firms, Paul A. WHITLA, Peter WALTERS, and Howard DAVIES

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Global strategies in the international hotel industry, Paul A. WHITLA, Peter G. P. WALTERS, and Howard DAVIES

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Is market orientation affected by the product life cycle?, Hiu Kan, Ada WONG and Paul D. ELLIS

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How to improve employees' commitment to their line manager : a practical study in a Chinese joint venture, Yui Tim, Edward WONG and Hon Kwong LUI

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R&D intensity and international joint venture performance in an emerging market : moderating effects of market focus and ownership structure, Yan ZHANG, Haiyang LI, Michael A. HITT, and Geng CUI

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The effects of entrepreneurial proclivity and foreign market knowledge on early internationalization, Lianxi ZHOU

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Internationalization and the performance of born-global SMES : the mediating role of social networks, Lianxi ZHOU, Wei Ping WU, and Xueming LUO

Submissions from 2006

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Machine learning for direct marketing response models : Bayesian networks with evolutionary programming, Geng CUI, Man Leung WONG, and Hon Kwong LUI

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Metaphors of Self and Self-Gifts in Interdependent Cultures: Narratives from Hong Kong, Annamma JOY, Michael HUI, Tsang Sing CHAN, and Geng CUI

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Assessing competency in business communication skills : an empirical study of the BBA program at Lingnan University, S. Y., Irene KWAN LAU and Ling Yee, Esther LI

珠三角外資企業投資環境實證分析, Mee Kau KYAW (饒美蛟) and Kong Wing, Clement CHOW

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Relationship learning at trade shows : its antecedents and consequences, Ling Yee, Esther LI

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Determinants and outcomes of relationship quality : a conceptual model and empirical investigation, Amy WONG and Lianxi ZHOU

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The paradox of dueling identities : the case of local senior executives in MNC subsidiaries, Yan ZHANG, Jennifer M. GEORGE, and Tsang Sing CHAN

Submissions from 2005

Product associations and tourism marketing, Tsang Sing CHAN; Kenny K. CHAN; and Lai Cheung, Leo LEUNG

跨國企業在中國高層管理本土化的探討 : 對港商投資企業的啟示, Tsang Sing CHAN, Geng CUI, and Sing Sang WONG

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Order of entry and performance of multinational corporations in an emerging market : a contingent resource perspective, Geng CUI and Hon Kwong LUI

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Entrepreneurial strategy making and performance in China's new technology ventures : the contingency effect of environments and firm competences, Haiyang LI, Yan ZHANG, and Tsang Sing CHAN

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The shrinking earnings premium for university graduates in Hong Kong : the effect of quantity or quality?, Hon Kwong LUI and Wing SUEN

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Do loyal subordinates get higher wages? Experience from China, Hon Kwong LUI and Yui Tim, Edward WONG

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Entrepreneurial firms in the context of China's transition economy : an integrative framework and empirical examination, Xueming LUO, Lianxi ZHOU, and Sandra S. LIU

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A comparative study of the management styles of marketing managers in Australia and the People's Republic of China, Shing Chung, Patrick POON; Felicitas EVANGELISTA; and Gerald ALBAUM

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Does a micro-macro link exist between managerial value of reciprocity, social capital and firm performance? The case of SMEs in China, Wei Ping WU and Alicia LEUNG

Submissions from 2004

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Consumer attitudes toward marketing in a transitional economy : a replication and extension, Tsang Sing CHAN and Geng CUI

零售市場的壟斷問題 : 探討與分析, Tsang Sing CHAN and Wai Man YEUNG

Implementing neural networks for decision support in direct marketing, Geng CUI and Leung Wong MAN

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An examination of the foreign market knowledge of exporting firms based in the People's Republic of China : its determinants and effect on export intensity, Ling Yee, Esther LI

International marketing : a study of relational processes, firm competencies and export performance in China, Ling Yee, Esther LI

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Why people respond to surveys : a theory-based study of Hong Kong respondents, Shing Chung, Patrick POON; Gerald ALBAUM; and Felicitas U. EVANGELISTA

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Attributions on dissatisfying service encounters, Shing Chung, Patrick POON; Michael K. HUI; and Kevin AU

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Commercialisation of biotechnology in newly industrialised economies, Shing Chung, Patrick POON and Shantha LIYANAGE

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Transaction cost, social capital and firms' synergy creation in Chinese business networks : an integrative approach, Wei Ping WU and W. L. CHOI

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Consumer impulse buying and in-store stimuli in Chinese supermarkets, Lianxi ZHOU and Amy WONG

Submissions from 2003

中国上市公司投资决策与软预算约束, Kong Wing, Clement CHOW; Min SONG (宋敏); and Jiebang WANG (王杰邦)

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Consumer interests and the ethical implications of marketing : a contingency framework, Geng CUI and Pravat CHOUDHURY

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Technology and innovation management learning in the knowledge economy, Shantha LIYANAGE and Shing Chung, Patrick POON

市場無形,特區有形, Hon Kwong LUI

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The social exchange and instrumental perspectives on employees' response to job insecurity, Yui Tim, Edward WONG; Chi Sum WONG; Hang Yue NGO; and Hon Kwong LUI

Submissions from 2002

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Business Risk, Political Affiliation and Future Development Plans of Small Business Owners in China, Kong Wing, Clement CHOW and Ka Yiu, Michael FUNG

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Marketplace diversity and cost-effective marketing strategies, Geng CUI and Pravat CHOUDHURY